There are several posts and several bloggers that could give you much better advice then I can. I’m not an expert in blogging (which is why it’s not my career). I don’t get paid very much (all of which goes towards the diners and coffee). That being said I do blog most days and do enjoy blogging. So who better than to give you advice on how to start and grow your following then a blogger who enjoys to blog?
Step number 1: Begin your blog.
Write about a topic you actually like. Create a jazzy username. There are many templates that you can use:
Healthy food + Unhealthy food (kale juice and cake)
Healthy life choice+ Unhealthy life choice (running & sleeping)
Something, balance and something else (love, balance & workouts)
Phrase that contradicts itself (sugar free sugar cube is a good unchosen one)
Or something that makes no sense to anyone other than you: (fueledbyLOLZ? What is a “lolz” anyways…why is it capitalized?)
This is actually the easiest step because you probably have determined you want to blog and already thought about topics that interest you.
Step number 2: Grow your following.
The easiest way to grow your following is by commenting on blogs that you really don’t care about (but already have a massive following). Using trivial comments such as “oh my stars you are inspiring” or “oh wow, I want to be just like you” works well. Bloggers love to be famous and feel loved online!
The faster you can type a trivial comment when the post is published, the more people will see your blog. For me personally, I sit by the computer and wait until X time when a blog post publishes. I have a master list of the time each “big blog” publishes posts and I sit waiting to comment. Number 1 commenter always baby girl (no).
Another good way to grow your following is using any of these methods:
Having many linkups with other blogs. Always link up to every link up. Your blog should be more predictable then the contents of my canned tuna. Motivation Monday, Throwback Thursday, WIAW Wednesday…it’s like a template every day! Asking people to click to your blog, tweeting to others to follow you, and follow4follow are all other good methods.
Step number 3: Begin to change your voice.
Now that companies notice you have a bigger following you are in the in the clear! Congrats you have made it! This is when your following is large and in charge. This is when your followers actually like you! This is when you are liked by readers and companies are beginning to want to send you things. This is where the fun begins! It is the step you throw a party and tell everyone you are employee of the month and are getting a promotion!
Step number 4: Accept anything and everything sponsored.
Deodorant…trivial (and meaningless to you) crap…whatever, just accept it.
Stuff you know you’ll never use and will end up in a trash can? Accept it.
Do you hate cycling but are getting a free bike? Accept it!
Do you actually hate certain products but they will send you the product for free? Perfect!
Do you have a new favorite thing every minute? Perfect.
If you know nothing about a certain topic (but a company is already willing to sponsor you, then that is a start). For instance, if you go to the drug store and buy deodorant, you are the perfect candidate for a CVS sponsorship. If you actually hate running but have 10,000 followers…then you are the perfect candidate for a Boston marathon sponsorship.
Step number 5: Become sad when people don’t continue to comment on daily sponsored posts
Pink said it the best. She was speaking to us social media users! (You should feel like this)
Step number 6: Find your inner peace.
Either blogging is going to be your career or blogging is not going to be your career. Either way you should stay true to yourself and your voice (something often hard in this world). Blogging is hard, companies don’t want to send you stuff not to be reviewed and readers don’t want to see a bunch of trivial sponsored crap.
But at the end of the day…it’s only the internet…
Question for you: How do you grow your blog?